Campbell’s Chunky Soup Donates 50,000 Cans of Soup To Help Tackle Hunger
February 9, 2010 by valmg
Filed under Announcements

Campbell’s Chunky Soup Donates 50,000 Cans of Soup To Help Tackle Hunger
MIAMI–(BUSINESS WIRE)–On behalf of Campbell Soup Company, football hall of famer Troy Aikman makes a donation of 1,000 cans of Campbell’s Chunky Soup to Anthea Pennant, Director of Development, Feeding South Florida food bank to mark the end of another successful year of the Chunky/NFL Tackling Hunger® program. This season Campbell will donate over 50,000 cans of hearty and nutritious soup to Feeding America food banks across the country to help close the nutrition gap among families in need.
Heinz Ketchup Uncaps New Decade With Revolutionary Product And Packaging Innovations
February 8, 2010 by valmg
Filed under Announcements

Heinz® Ketchup ‘Uncaps’ New Decade with Revolutionary Product and Packaging Innovations
America’s Favorite Ketchup® Introduces Its First-Ever, Dual-Function Ketchup Packet, Reduces Sodium by 15 Percent and Extends Lifestyle Line with Sugar-Based Products
PITTSBURGH–(BUSINESS WIRE)–Whether you’re a dipper, a squeezer, or a health-minded ketchup lover, Heinz is giving everyone more ways to enjoy America’s Favorite Ketchup. Today, Heinz announced three ketchup innovations in response to consumer demand: Heinz Dip & Squeeze™, with a breakthrough dual-function ketchup package for the foodservice industry that promises to make eating on-the-go more fun and convenient; a reduction in sodium across its base ketchup line to support consumers’ desire for lower-sodium products; and the launch of Simply Heinz™ Tomato Ketchup, made with sugar, for the retail market.
“For more than a century, product and packaging innovation based on a thorough understanding of what consumers want has been a critical part of the great success of Heinz Ketchup”
“For more than a century, product and packaging innovation based on a thorough understanding of what consumers want has been a critical part of the great success of Heinz Ketchup,” said William R. Johnson, H.J. Heinz Company Chairman, President and CEO. “Heinz Ketchup’s Dip & Squeeze product is just the latest milestone in our long history of packaging innovation. From the first plastic ketchup bottle to Top-Down™ and Fridge Door Fit™, Heinz continues to lead the industry in ketchup packaging innovation.”
To Dip or Squeeze?
A true packaging breakthrough, the Heinz Dip & Squeeze dual-function package gives ketchup lovers two ways to enjoy Heinz Ketchup: either peel back the lid for easy dipping, or tear off the tip to squeeze onto favorite foods. The new package holds three times as much Heinz Ketchup as the traditional packet.
That means more ketchup when it’s wanted and where it’s wanted with less mess and a better overall dining experience. Now, busy Americans have a portable, clean and versatile package that makes it easier and more fun to dip or squeeze Heinz Ketchup no matter where they are.
“Americans love Heinz Ketchup, and now the Dip & Squeeze product makes it easier and more fun for them to enjoy it on-the-go,” said Dave Ciesinski, Vice President of Heinz Ketchup. “From dipping nuggets and fries to squeezing ketchup on hamburgers or eggs, the Heinz Dip & Squeeze product gives consumers more flexibility, so they can have fun and enjoy eating Heinz Ketchup on whatever and wherever they want.”
The new Heinz Dip & Squeeze product marks the first ketchup packet makeover for the foodservice industry in 42 years. In the past, on-the-go eaters have struggled to open multiple ketchup packets while worrying about making a mess.
More Choices
Heinz also is extending its range of lifestyle-driven products available in retail to include Simply Heinz Tomato Ketchup, which is made with sugar, instead of high fructose corn sweetener. The product will be available in 32-oz. and 15-oz. ketchup bottles beginning in March. This new addition extends Heinz Ketchup’s range of lifestyle products, which also includes Heinz® Organic Ketchup, Heinz® Hot & Spicy Ketchup, Heinz® No Salt Added Ketchup and Heinz® Reduced Sugar Ketchup. As the leading ketchup producer in the U.S., Heinz is passionate about providing its consumers with choices that fit a diverse array of lifestyles and dietary needs.
Now with Lower Sodium
To help in the effort to reduce consumers’ sodium intake, Heinz will reduce sodium by 15 percent in its core line of ketchup beginning this summer.
“As the largest producer of ketchup in the U.S., Heinz is dedicated to meeting the growing consumer demand for better-for-you products, particularly with lower sodium,” said Idamarie Laquatra, Director of Global Nutrition, Heinz. “Heinz Ketchup is proud to provide consumers with lower sodium ketchup with the great taste that Americans expect.”
This reduction in sodium will make Heinz Ketchup the lowest-sodium, nationally available ketchup in the U.S. So, whether people are on the go, eating out or at home, they will be enjoying the same great taste of Heinz Ketchup they love, with less sodium.
Sharing the Love
To give America’s ketchup lovers a place to express their love of ketchup, Heinz Ketchup is launching a Facebook fan page, www.facebook.com/HeinzKetchup. The destination is a place for enthusiasts to share stories, videos, photos – anything and everything related to Heinz Ketchup. Fans of the Heinz Ketchup Facebook page also will be the first to receive exclusive news on new products and innovations, including the latest details on the launch of Heinz Dip & Squeeze.
For more information on Heinz Ketchup, please visit www.heinzketchup.com or check out our Facebook page at www.facebook.com/HeinzKetchup.
Cold Stone Creamery Transforms The Valentine’s Icon Chocolate Dipped Strawberry Into Ice Cream
February 7, 2010 by valmg
Filed under Announcements
Doesn’t this sound yummy!!!

Cold Stone Creamery Transforms the Valentine’s Icon Chocolate Dipped Strawberry into Ice Cream
Chocolate Dipped Strawberry Ice Cream Available for Valentine’s Day Along with Heart-Shaped Cakes
SCOTTSDALE, Ariz.–(BUSINESS WIRE)–It has long been a tradition to shower one’s sweetheart with chocolaty, indulgent treats on Valentine’s Day. This year Cold Stone Creamery’s innovative Sr. Tastemaster has done it again, this time by transforming the iconic Chocolate Dipped Strawberry into a unique ice cream flavor.
Beginning Feb. 3 through March 31, Cold Stone Creamery locations across the country will feature Chocolate Dipped Strawberry ice cream. This new flavor exhibits a rich chocolate flavor combined with the lush freshness of real strawberries. In addition to being offered as a Cold Stone Creation, shake and cupcake, the new Chocolate Dipped Strawberry flavor will also be featured as a Heart-Shaped Cake. This romantic cake is made with layers of Chocolate Dipped Strawberry ice cream, strawberry puree and red velvet cake, wrapped in a proprietary fudge ganache that maintains its velvety texture through the freezing process.
“It’s my job to offer Cold Stone Creamery fans something new and relevant each season,” said Cold Stone Creamery’s Sr. Tastemaster™, Ray Karam. “When you think of Valentine’s Day, the chocolate dipped strawberry is a very popular treat; I just took that flavor profile and applied it to our super-premium ice cream.”
The entire Chocolate Dipped Strawberry ice cream line will be in stores from Feb. 3 through March 31 including:
* Chocolate Strawberry Affair Creation — Chocolate Dipped Strawberry ice cream mixed with strawberries, chocolate shavings and strawberry puree.
* Chocolate Loves Strawberry Heart-Shaped Cake — Layers of Chocolate Dipped Strawberry ice cream, strawberry puree and red velvet cake, wrapped in a proprietary fudge ganache.
* Be My Cupcake — A rich chocolate cup filled with a layer of red velvet cake, strawberry puree and Chocolate Dipped Strawberry ice cream, topped with piped ganache and a strawberry.
* Chocolate Dipped Delight Shake — Chocolate Dipped Strawberry ice cream, milk and strawberry puree blended together, it’s a chocolate-strawberry lover’s dream.
About Cold Stone Creamery
Cold Stone Creamery delivers The Ultimate Ice Cream Experience® through a community of franchisees who are passionate about ice cream. The secret recipe for smooth and creamy ice cream is handcrafted fresh daily in each store, and then customized by combining a variety of mix-ins on a frozen granite stone. Headquartered in Scottsdale, Ariz., Cold Stone Creamery is a subsidiary of Kahala, one of the fastest growing franchising companies in the world, with a portfolio of 12 quick-service restaurant brands. Cold Stone Creamery operates more than 1,450 locations in 15 countries.
For more information about Cold Stone Creamery, visit www.coldstonecreamery.com. For more information about Kahala, visit www.kahalacorp.com.
Win A Year Supply Of Gourmet Coffee From Cafe Britt
February 7, 2010 by valmg
Filed under Announcements
Who? Anyone and everyone who makes a purchase at www.cafebritt.com now thru Feb 28th will automatically be entered for a chance to win.
When? Now thru Feb 28th.
What? One lucky winner will receive 4 bags of Café Britt each month for one full year. The winner will even be able to change the selection every month and pick different gourmet coffees or chocolates to try a little bit of everything.
CLICK HERE TO ENTER TO WIN A YEAR SUPPLY OF GOURMET COFFEE!
BJ’s Wholesale Club Scores With Food, Entertaining Ideas For The Big Game
February 6, 2010 by valmg
Filed under Announcements
Unlike what the Saints and Colts have to do, pulling off a game day party should be an easy win. No need for last minute play changes or substituting your star player because he or she had to run to the store for more beverages. With some simple preparations, and one stop at BJ’s Wholesale Club, you can throw a party that your friends will be talking about for seasons to come.
A strong offensive strategy is needed to pull off a great party. To help do just that, here are some tips from BJ’s to help make your Big Game party a success.
· Feel like you’re on the 50-yard line - Upgrade to an HDTV or expand your entertainment system before the big game.
· Don’t count on delivery - The BJ’s slow cooker Super Bowl Lasagna recipe allows hosts to mingle while the main course cooks, no worrying if the food will arrive late!
· Silence the crowd - Having a full appetizer spread is effortless; BJ’s carries a variety of sandwich and veggie trays, perfect for hosting hungry guests.
We’ve got a full list of Super Bowl items from BJ’s here. So whether your team wins or looses this year, these products will ensure your Big Game party is a success (just keep your guests away from the Gatorade cooler!).
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